Senior Brand Manager in an FMCG ( major international/regional category projects.)

Job reference n°: NGA0433
Sector: Distribution & FMCG - Nigeria - Western Africa

Function: Marketing
Adexen Recruitment Agency is looking for a Senior Brand Manager OTC, to develop and manage all health care key brands of a FMCG Company.

Job description
The Senior Brand Manager is responsible for setting and delivering the growth objectives for the OTC category and working with the Category Manager/Marketing Director to continuously improve company performance and skills in key Marketing investment areas.

The Senior Brand Manager will be required to lead major international/regional category projects.

This position reports to the Category Manager and is based in Lagos

Responsibilities
To develop a clear vision for the category at local level in line with regional and global strategic imperatives.
To generate annual and three-year brand plans to deliver the vision. This is a full responsibility.
To lead the development and implementation of the annual business plan, monitor performance and competitor activity and recommend adjustments to the marketing mix.
To deliver a product development programme to generate consistent sales and profit growth.
To recruit, coach and develop direct reports into truly exceptional Marketers.
To co-ordinate the development and maintenance of effective local Sales/Marketing interface to ensure effective execution of business plans.
To lead, where appropriate, the selection of local external Service Agencies and to develop and manage professional working relationships.
To lead and/or contribute to international projects with partners in the Group.
Qualifications et experience
Graduation from a reputed University in a business related subject
5 years Healthcare Marketing experience and must be able to demonstrate outstanding Marketing skills within a commercially oriented blue-chip environment.
In depth exposure to all aspects of managing TV advertised brands and a thorough knowledge of the grocery and/or pharmacy trades are essential, as are strong conceptual and analytical skills.
Ambitious and keen to take on responsibility in an organisation that provides a high level of autonomy and individual responsibility
Strong leadership and interpersonal skills
What is on offer
Attractive package

If your experience, personal characteristics and qualifications meet the position specifications and your personal objectives are to seek such a challenge, then we would like to hear from you with details of your current earnings, up to date CV and explanation as to why your achievements to date fit you for consideration.

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